Integrated Market Research was founded on the idea that opportunities to improve the world around us are everywhere, we simply need to discover them.
Discovering the way to move your business or campaign forward requires time, energy, and expertise. We often make decisions based on instinct or experience, which causes us to fail to capitalize on opportunities that surround us.
This is where IMR can take your business, campaign, or messaging concept to a more effective place. We add a unified team to closely observe the marketplace you are working within to ensure your decisions are based on the best possible information. We take that decision and assist you in crafting a message, and we ensure that message is brought to the proper people to ensure maximum effectiveness.
Success isn’t luck. And while it requires hard work, success requires more than just effort. It requires getting your decisions right.
We help you have the best chance to make the right calls when it counts. And as we know, competition is too stiff to not get the important calls right.
Our Values
Honesty is Non-Negotiable
We will tell you what the data says. The data does not always tell us what we hope for, but it does tell us what the world around us thinks. We will be upfront and honest about what we unearth without exception
Integrity is a Requirment
We will disclose our exact course or courses of action with our clients, review our methodologies and provide our rationale for suggested services in an upfront and concise way. We will provide services to the best of our abilities and with the understanding that costs alwyas matter.
Partnerships Matter
Our services are useful in the short and long term. We will always offer ongoing maintenance services to ensure that our clients get the most out of their initial investments. We owe it to our partners to ensure the best chance at short term and long term success.